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undergraduate thesis
Društveno odgovorno poslovanje na primjeru odabranog poduzeća
2020. urn:nbn:hr:209:283765
Roško, Hrvoje
European Business School Zagreb

Cite this document

Roško, H. (2020). Društveno odgovorno poslovanje na primjeru odabranog poduzeća (Undergraduate thesis). Zagreb: European Business School Zagreb. Retrieved from https://urn.nsk.hr/urn:nbn:hr:209:283765

Roško, Hrvoje. "Društveno odgovorno poslovanje na primjeru odabranog poduzeća." Undergraduate thesis, European Business School Zagreb, 2020. https://urn.nsk.hr/urn:nbn:hr:209:283765

Roško, Hrvoje. "Društveno odgovorno poslovanje na primjeru odabranog poduzeća." Undergraduate thesis, European Business School Zagreb, 2020. https://urn.nsk.hr/urn:nbn:hr:209:283765

Roško, H. (2020). 'Društveno odgovorno poslovanje na primjeru odabranog poduzeća', Undergraduate thesis, European Business School Zagreb, accessed 02 June 2023, https://urn.nsk.hr/urn:nbn:hr:209:283765

Roško H. Društveno odgovorno poslovanje na primjeru odabranog poduzeća [Undergraduate thesis]. Zagreb: European Business School Zagreb; 2020 [cited 2023 June 02] Available at: https://urn.nsk.hr/urn:nbn:hr:209:283765

H. Roško, "Društveno odgovorno poslovanje na primjeru odabranog poduzeća", Undergraduate thesis, European Business School Zagreb, Zagreb, 2020. Available at: https://urn.nsk.hr/urn:nbn:hr:209:283765

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Metadata
TitleDruštveno odgovorno poslovanje na primjeru odabranog poduzeća
AuthorHrvoje Roško
MentorMaja Has (mentor)
GranterEuropean Business School Zagreb
Zagreb
Defense date and country2020-10-26, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Koncept društveno odgovornog poslovanja – DOP predstavlja suvremenu praksu koja se primjenjuje u sve više poduzeća kao odgovor na sve veće društvene i ekonomske pritiske vezane za zaštitu okoliša, a samim time, koncept iz godine u godinu sve više dobiva na važnosti. Poduzeća vode brigu o zaštiti okoliša i društvenim pitanjima tako da ih integriraju u svoje poslovne aktivnosti i odnose sa svim dionicima u poduzeću i širom javnošću. DOP potiče poduzeće na izvrsnost i povećanje konkurentnosti. Predmet ovog rada obuhvaća s jedne strane društveno odgovorno ponašanje u teoriji, dok s druge strane obuhvaća njegovu primjenu na konkretnom primjeru poduzeća. Cilj je pokazati kako primjena društveno odgovornih praksi može povećati uspješnost poduzeća i njegov imidž kod svih dionika.
Abstract (english)
The concept of corporate social responsibility is a modern practice that is applied in an increasing number of companies in response to increasing social and economic pressures related to environmental protection, and thus the concept is gaining in importance from year to year. Companies take care of environmental protection and social issues by integrating them into their business activities and relationships with all stakeholders in the company and the general public. CSR encourages a company to excel and increase competitiveness. The subject of this paper includes on the one hand socially responsible behavior in theory while on the other hand it covers its application to a specific example of a company. The aim is to show how the application of socially responsible practices can increase the success of the company and its image with all stakeholders
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:209:283765
Study programmeTitle: Undergraduate study program Entrepreneurship economics
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2021-03-10 10:09:15